Transitioning to Video – Proceed with Caution

Great content as always.

Notes From A Rep's Journal

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Last December, we shared a post we created for Agency Access’ blog about photographers directing and shooting video.  For some reason, the blog only lived on the site for one day and disappeared.  Since then, many have asked where it went so I thought it would be good to repost.  Enjoy.

Question

When is the right time to begin marketing my motion work and putting videos on my website, as opposed to sharing it on my blog or social media?

Venturing into a new medium such as video is exciting and inspiring. So, when our photographers first started adding video to their capabilities, we made sure to have extensive discussions with them about how to go about this.

We explained that this was a new frontier of sorts and they needed to determine if and how it would fit into their current business models. Ultimately, some chose to add it…

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